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Feritech Global Ltd


MARINE GEOTECHNICAL & DECK HANDLING SOLUTIONS

Branding Content Development Mobile Web Design

Feritech Global Ltd

Feritech Global Ltd design and manufacture marine geotechnical and deck handling solutions for a wide range of projects around the globe.

With an extensive equipment range including winches, cabling and consumables, they have supported the oil & gas sector, offshore operations, subsea pipelines and beyond.

Task

As Feritech expanded their existing operations, they were looking for a new website and clear branding that would clearly reflect their bespoke, high-quality equipment. It was important that the new platform was easy to navigate alonside clear Calls To Action to drive new leads.

  • Date

    July 25, 2019

  • Skills

    Branding Refesh, Website Design, Website Development, Photography, Content

  • Client

    Feritech Global Ltd

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The Problem

  • Client aware that existing branding needed a review & refresh.

  • Existing website was outdated, unresponsive and didn't reflect the high-end quality of the Feritech brand and products.

  • Limited & unstructured social media activity.

The Solution

  • Detailed branding review including the creation of new Brand Guidelines and assets.

  • Bright, clear and engaging new website which offered straightforward navigation and collection of contact details in order to download product datasheets.

  • Complete content review throughout site to support both the user experience and company SEO efforts.

  • Multiple platform social media support, including content drafting and follower engagement.

The Results

  • Clear and consistent branding used throughout site and social platforms for a strong, cohesive brand presence.

  • Increase in website traffic plus multiple requests for product datasheets, so more potential clients around the world being regularly added to company mailing list.

  • News section of website can now be quickly and easily updated by Feritech team to ensure latest news clearly communicated to their audience.