GRAPHIC DESIGN & BRANDING

CREATE A BRAND THAT’S ICONIC, MEMORABLE AND REPRESENTS WHAT YOUR BUSINESS STANDS FOR

Branding is so much more than a logo and a colour scheme. A brand should be viewed as the outward-facing identity of your business – and we all know how much first impressions count.

The moment a potential customer comes across your brand, they will make a subconscious decision about your company and your product. It’s therefore essential that your brand properly represents who you are and what you have to offer.

CREATING A STRONG BRAND IS ESSENTIAL IF YOU'RE

  • Looking to build a brand that will stand the test of time
  • Automating your marketing and sales process - your brand will be the first interaction potential buyers have with your company
  • Launching a new business and want to set yourself up for success from the beginning
  • Reinventing an existing brand and wanting to highlight the progress you've made as a business

HOW DO YOU DEVELOP MY BRAND?

We’ve developed a tried and tested process that keeps you 100% in touch with your brand’s development, whilst taking away as much of the hassle as possible.

First we quiz you on your vision for your brand. This is essential, as the outward-facing persona of your brand needs to dovetail perfectly with your offering.

From this, we create a first round of brand concepts, with the intention of gauging what you like and, just as importantly, what you don’t like.

By the second round of concepts we’ve narrowed the field, and feedback will normally be focussed around the detail. Finally, we focus on getting it ‘just right’, starting with formalising your wider brand values. What is your tone of voice? How would your brand respond in different situations? This is where your brand moves from a concept to it’s own personality and starts to take on a life of it’s own. 

Once everyone is happy with your new brand then we pull together your brand guidelines so that you can keep your brand consistent for years to come.

WHAT IS COVERED DURING THE BRANDING PROCESS?

From a Gem of an Idea to a Brand you can Trust

We get deep into your brain to pull out your exact vision for your business, which our designers use to form your brand concepts

Determining your Brand Personality

Is your brand fun and outgoing or serious and formal? We ensure that your brand exactly matches the personality of your business

Setting the
Tone (of voice)

How will your brand talk to your customers? We'll help you to establish and formalise a tone of voice to represent your brand

Keeping your Brand Consistent

We'll create brand guidelines, so you can ensure your brand is displayed consistently across all aspects of your business

WHAT DO OUR CLIENTS HAVE TO SAY?

Judith Ball
Marketing Manager
Mylor Yacht Harbour

Don Garman
Vice Chair
Falmouth Classics Association

Cyprian Heckstall
Owner
Bowman Yacht Charters

NEXT STEPS

DISCOVERY CALL

Book a free 30 minute Discovery Call, where we find out more about your business' requirements. If you're a good fit then you'll have the option of booking a Strategy Day (but we promise there's no pressure to commit).

BRANDING WORKSHOP

We get you in the studio (or we can come to you) for a half day branding workshop. This helps us to establish the vision you have for your brand and your plans for the brand in the future.

GROW YOUR BRAND

Your new brand starts to come to life through our design process. We work closely with you to grow your ideas into a brand you can be proud of, and that will stand the test of time

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